Pragmatic Play has expanded its partnership with Rank Group by launching four customised live casino products. The rollout covers Blackjack, Roulette, Auto Roulette and Auto Speed Roulette, all delivered through the supplier's Smart Studio system.
The system uses green-screen production to let an operator change the visual setting around a shared live table. Branding, promotional material and themed backgrounds can be adapted without building a separate physical studio for every brand, according to Pragmatic Play's product page.
G3 Newswire reports that the tables extend an existing commercial relationship between the companies. Pragmatic Play recently released Mecca Big Bass Double Dab exclusively for Rank's Mecca Bingo brand, while the new launch moves the collaboration further into live casino content.
The latest deployment is a presentation and distribution arrangement rather than a new set of game rules. Rank gains brand-level control over the appearance of established live products, while Pragmatic Play supplies the underlying tables and studio technology.
