Peru's Ministry of Foreign Trade and Tourism has published a draft overhaul of the rules for remote gambling and sports betting, opening a 15-calendar-day public consultation. The proposal introduces detailed requirements for gambling advertising, but it remains a draft and does not yet change the obligations in force.
The consultation was launched through Ministerial Resolution 382-2026-MINCETUR, issued on October 21. It directs the ministry to publish the proposed decree and its explanatory memorandum, with comments accepted for 15 calendar days from the day after publication.
The official draft would replace Article 56 of the regulation with a much broader advertising framework. Its scope includes audiovisual, digital, static and print promotions, as well as campaigns involving influencers or other digital creators. Advertising would be limited to platforms, games and products holding a current MINCETUR authorization, and each promotion would have to identify the licensed operator and its authorization number.
The proposed content rules would prohibit ads aimed directly or indirectly at minors. They would also bar messages presenting gambling as income, a solution to financial or personal problems, or a route to social status and acceptance. Promotions could not encourage continuous or compulsive play.
Every covered advertisement would have to carry a prescribed warning that excessive remote gambling and betting can cause gambling disorder. For audiovisual and digital ads, the warning would need to remain visible or audible for at least five continuous seconds. Static and print advertising would have to reserve at least 10 percent of the advertisement for the warning, use clear contrast and legible type, and avoid placement in environments predominantly frequented by children and adolescents.
Influencer promotions would need to be unmistakably identified as advertising, sponsorship or commercial collaboration. They could promote only authorized platforms, could not use creators whose audiences are predominantly minors, and would need to show the warning throughout the post or for at least five continuous seconds. The licensed operator would remain responsible for the advertising content even when a third party produced or distributed it.
The wider package also addresses operator duties, regulatory data, audits, guarantees, sanction procedures and the calculation of fines. As the official newspaper El Peruano explains, the ministry presents the proposal as an effort to make supervision clearer and more predictable while strengthening user protection and action against illegal gambling. The consultation now gives operators, consumer groups and other interested parties a defined window to respond before the government decides whether to adopt or revise the text.
