Midnite has expanded its World Snooker Tour sponsorship to cover the UK Championship, completing a commercial presence across all three Triple Crown events. The operator is now WST's UK betting and casino partner for the York tournament, the Masters and the World Championship, according to an October 23 report by G3 Newswire.
The UK Championship is scheduled to open at York Barbican on November 28 and run through December 6. Adding the event gives Midnite visibility at each of the series' best-known venues, alongside Alexandra Palace for the Masters and Sheffield's Crucible Theatre for the world event.
The extension builds on an agreement announced last December. At that point, World Snooker Tour confirmed Midnite for the 2026 Masters and renewed the relationship for the World Championship after the parties first worked together at the 2025 Crucible event.
Midnite senior public-relations manager Callum Wilson described the UK Championship as a natural addition following the company's experience with the other two competitions. Financial terms and the duration of the expanded arrangement were not disclosed in the announcement.
